#bookdirect
symposium
19 Feb 2020
/
Athens, Greece

A conference and networking event for small/medium businesses in travel and tourism, who want better control over their customer sales channels

28Days
16Hours
24Mins
49Secs
The three day schedule (18-20 Feb) includes a partner dinner, the Symposium, networking events and a bike tour of Athens.
Day 1
18 Feb 2020
Day 2
19 Feb 2020
Day 3
20 Feb 2020
19:30

Partner Dinner

What, Why and Welcome

Mark Simpson from boostly.co.uk, our Headline Speaker will welcome us to the #bookdirect Symposium. Mark will giving a passionate and inspiring speech about the importance of #bookdirect, WHY we are...
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Mark Simpson public speaker
Mark Simpson

Keynote Speech

There are many lessons that small businesses can learn from big businesses. The same laws of economics apply. Let’s case study the biggest players in travel and look at which...
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image of Steve Kopandy
Steve Kopandy

What the Tech?

We showcase some of the latest apps, startups and disruptors that are making waves in the tourism industry. There are apps to help business owners, and apps to help consumers....
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Alex Caravitis image
Alex Caravitis

Poll Position

We will be conducting a live poll, which will require audience participation. Use your smartphone to answer questions in real-time, and watch the results flood in! The responses will actually...
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image of Steve Kopandy
Steve Kopandy

The #bookdirect Movement

Join the Choir! The #bookdirect movement is growing. It’s full of people who care about marketing to a direct audience, working together, engaging and seeing results. An OTA won’t connect...
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13:00

Lunch Break

More Conversions are in Site

There’s two factors you need to work on to increase your online direct bookings: One is ensuring a system that enables your end customer a fast, simple and secure check...
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Andrea Millan
Andrea Millán

OTA-B

Google doesn’t sell travel to it’s audience, Google sells it’s audience to travel. So what for the OTAs? What will a successful OTA look like in the future? How dependent will...
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Cat Pear

Headline Presentation – Mark Simpson

The internet marketing landscape changes constantly and rapidly. The only way you can expect to stay up to date with the latest, is to immerse yourself in it, live and...
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Mark Simpson public speaker
Mark Simpson
15:30

Afternoon Tea Break

Partnerships and Loyalty

Loyalty programs are big business, and the trend is growing. We case study the Hilton Honours program. It has 94 million members and has doubled in size in the last...
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50 ways to Increase Direct Bookings

In this session we will be presenting 50 ideas to optimise for and increase direct bookings. This is where Symposium gets practical. You will be barraged with proven tactics, checklists,...
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Mark Simpson public speaker
Mark Simpson
image of Steve Kopandy
Steve Kopandy

Panel Q&A

Find your Voice! All #bookdirect Symposium presenters will be on the panel, ready to take your questions.
Andrea Millan
Andrea Millán
Cat Pear
Mark Simpson public speaker
Mark Simpson
image of Steve Kopandy
Steve Kopandy
20:00

The Official #bookdirect Symposium Afterparty

Athens Bike Tours

All full-day #bookdirect Symposium attendees are invited to join us for an Athens Morning Bike Tour or Athens Riviera Bike Tour provided by our hosts, Athens by Bike. These tours...
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Location

Arion Hotel, Athens
info@bookdirectsymposium.com

Sponsors

Our Symposium Sponsors
  • Syncbnb Logo
  • Boostly Logo